Sam Jr is the fourth generation of Sipe men to be in the jewelry business. Graduating from Hanover College with a degree in Sociology, Sam Jr went on to complete the Diamonds course thru the GIA (Gemological Institute of America). Sam Jr is involved in every aspect of being a jewelry retailer. He is particularly tuned in to the jewelry interests of Gen X & Millennials as they make decisions on committment jewelry, especially when they're talking about custom jewelry design. He is a passionate Cubs fan, a film buff & an excellant partner to have on your trivia night team.